We are passionate about collagen and its proven ability to enhance the natural ageing process and support our overall health and wellbeing.



Science guides our research and product development, underpinned by a deep knowledge of the human body and the role collagen plays in our wellbeing. But this goes beyond our own business; we’re committed to sharing our knowledge and expertise with our customers and partners.


Over time, we have built long-term partnerships with leading experts across skincare, wellbeing and nutrition in our commitment to developing world-class products that deliver real results.


Founded in 2003 by elite athlete James Greenwell, the Proto-col range was born out of personal experience. Competing in international modern pentathlon, James tore an Achilles tendon late in his career. Collagen was instrumental to his recovery. After retiring from elite sport, he launched the Proto-col brand with a collagen supplement and a wealth of ideas.



We are passionate about collagen and its proven ability to enhance the natural ageing process and support our overall health and wellbeing.

Science guides our research and product development, underpinned by a deep knowledge of the human body and the role collagen plays in our wellbeing. But this goes beyond our own business; we’re committed to sharing our knowledge and expertise with our customers and partners.

Over time, we have built long-term partnerships with leading experts across skincare, wellbeing and nutrition in our commitment to developing world-class products that deliver real results.

Founded in 2003 by elite athlete James Greenwell, the Proto-col range was born out of personal experience. Competing in international modern pentathlon, James tore an Achilles tendon late in his career. Collagen was instrumental to his recovery. After retiring from elite sport, he launched the Proto-col brand with a collagen supplement and a wealth of ideas.

We are passionate about collagen and its proven ability to enhance the natural ageing process and support our overall health and wellbeing.







Science guides our research and product development, underpinned by a deep knowledge of the human body and the role collagen plays in our wellbeing. But this goes beyond our own business; we’re committed to sharing our knowledge and expertise with our customers and partners.

Over time, we have built long-term partnerships with leading experts across skincare, wellbeing and nutrition in our commitment to developing world-class products that deliver real results.

Founded in 2003 by elite athlete James Greenwell, the Proto-col range was born out of personal experience. Competing in international modern pentathlon, James tore an Achilles tendon late in his career. Collagen was instrumental to his recovery. After retiring from elite sport, he launched the Proto-col brand with a collagen supplement and a wealth of ideas.



Our Values


Science

Guides the research and development of our new products and services


Our Values

Science

Guides the research and development of our new products and services


Knowledge

We apply our deep understanding of the human body and the vital role that collagen plays in optimum wellbeing to developing world-class products


Education

We are committed to sharing our knowledge with others through training and support


Happiness

We develop products that help people smile about how they look and feel, inside and out


Knowledge

We apply our deep understanding of the human body and the vital role that collagen plays in optimum wellbeing to developing world-class products


Education

We are committed to sharing our knowledge with others through training and support


Happiness

We develop products that help people smile about how they look and feel, inside and out